{"id":8572,"date":"2023-02-17T17:27:03","date_gmt":"2023-02-17T14:27:03","guid":{"rendered":"https:\/\/burakbulut.net\/?p=8572"},"modified":"2025-10-30T01:37:43","modified_gmt":"2025-10-29T22:37:43","slug":"adding-product-images-to-amazon-and-everything-about-it","status":"publish","type":"post","link":"https:\/\/burakbulut.net\/en\/amazona-urun-gorseli-eklemek-ve-hakkinda-hersey\/","title":{"rendered":"Everything You Need to Know to Add Product Images to Amazon!"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"8572\" class=\"elementor elementor-8572\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5116f5ec e-flex e-con-boxed e-con e-parent\" data-id=\"5116f5ec\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-309a4a77 elementor-widget elementor-widget-text-editor\" data-id=\"309a4a77\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<!DOCTYPE html>\n<html lang=\"tr\">\n<head>\n    <meta charset=\"UTF-8\">\n    <meta name=\"viewport\" content=\"width=device-width, initial-scale=1.0\">\n    <title>Amazon \u00dcr\u00fcn Foto\u011fraf \u00c7ekimi Rehberi (\u0130stanbul &#038; Berlin) | LUX Prod\u00fcksiyon<\/title>\n    <meta name=\"description\" content=\"Profesyonel Amazon \u00fcr\u00fcn foto\u011fraf \u00e7ekimi ile sat\u0131\u015flar\u0131n\u0131z\u0131 art\u0131r\u0131n. \u0130stanbul ve Berlin'de Amazon kurallar\u0131na (%100 beyaz fon, 1600px) uygun g\u00f6rsel stratejiler.\">\n\n    <script type=\"application\/ld+json\">\n    {\n      \"@context\": \"https:\/\/schema.org\",\n      \"@type\": \"FAQPage\",\n      \"mainEntity\": [\n        {\n          \"@type\": \"Question\",\n          \"name\": \"Amazon A+ Content (Geli\u015fmi\u015f Marka \u0130\u00e7eri\u011fi) nedir ve g\u00f6rsellerle ili\u015fkisi nedir?\",\n          \"acceptedAnswer\": {\n            \"@type\": \"Answer\",\n            \"text\": \"A+ Content, marka kayd\u0131 olan sat\u0131c\u0131lar\u0131n \u00fcr\u00fcn a\u00e7\u0131klamas\u0131 b\u00f6l\u00fcm\u00fcn\u00fc zengin g\u00f6rseller, lifestyle foto\u011fraflar, infografikler ve kar\u015f\u0131la\u015ft\u0131rma tablolar\u0131 ile \u00f6zelle\u015ftirmesine olanak tan\u0131r. Bu, standart \u00fcr\u00fcn foto\u011fraflar\u0131ndan ayr\u0131 olarak, markan\u0131z\u0131n hikayesini anlat\u0131r ve d\u00f6n\u00fc\u015f\u00fcm oranlar\u0131n\u0131 ciddi \u015fekilde art\u0131r\u0131r. LUX Prod\u00fcksiyon olarak A+ Content i\u00e7in de stratejik g\u00f6rsel i\u00e7erikler \u00fcretiyoruz.\"\n          }\n        },\n        {\n          \"@type\": \"Question\",\n          \"name\": \"Amazon i\u00e7in \u00fcr\u00fcn videolar\u0131 da \u00e7ekiyor musunuz?\",\n          \"acceptedAnswer\": {\n            \"@type\": \"Answer\",\n            \"text\": \"Evet. Amazon listelemelerinde video kullan\u0131m\u0131, sat\u0131\u015flar\u0131 en \u00e7ok art\u0131ran fakt\u00f6rlerden biridir. \u00dcr\u00fcn\u00fcn kullan\u0131m\u0131n\u0131 g\u00f6steren (unboxing, lifestyle) veya 360 derece d\u00f6nen \u00fcr\u00fcn videolar\u0131 \u00fcretiyoruz. Bu videolar, m\u00fc\u015fterinin \u00fcr\u00fcn\u00fc 'deneyimlemesini' sa\u011flar ve g\u00fcven olu\u015fturur.\"\n          }\n        },\n        {\n          \"@type\": \"Question\",\n          \"name\": \"Amazon \u00fcr\u00fcn \u00e7ekimi fiyatlar\u0131 neye g\u00f6re belirlenir?\",\n          \"acceptedAnswer\": {\n            \"@type\": \"Answer\",\n            \"text\": \"Fiyatland\u0131rma; \u00fcr\u00fcn adedi, \u00e7ekim t\u00fcr\u00fc (dekupe, lifestyle, infografik), gereken teknikler (\u00f6rn: focus stacking), post-prod\u00fcksiyon s\u00fcresi ve A+ Content\/video gibi ek taleplere g\u00f6re de\u011fi\u015fir. Net bir teklif i\u00e7in projenizin detaylar\u0131n\u0131 bilmemiz gerekir.\"\n          }\n        },\n        {\n          \"@type\": \"Question\",\n          \"name\": \"\u00dcr\u00fcnlerim Berlin veya \u0130stanbul d\u0131\u015f\u0131nda, yine de \u00e7al\u0131\u015fabilir miyiz?\",\n          \"acceptedAnswer\": {\n            \"@type\": \"Answer\",\n            \"text\": \"Kesinlikle. St\u00fcdyolar\u0131m\u0131z \u0130stanbul ve Berlin'de bulunmaktad\u0131r. Ba\u015fta Almanya ve T\u00fcrkiye olmak \u00fczere t\u00fcm Avrupa'dan markalarla \u00e7al\u0131\u015f\u0131yoruz. \u00dcr\u00fcnlerinizi st\u00fcdyolar\u0131m\u0131za g\u00fcvenle kargolayabilirsiniz. T\u00fcm s\u00fcreci online olarak y\u00f6netiyoruz.\"\n          }\n        }\n      ]\n    }\n    <\/script>\n\n    <style>\n        body {\n            font-family: -apple-system, BlinkMacSystemFont, \"Segoe UI\", Roboto, Helvetica, Arial, sans-serif;\n            line-height: 1.6;\n            color: #333;\n            margin: 0;\n            padding: 0;\n        }\n        main {\n            max-width: 900px;\n            margin: 20px auto;\n            padding: 20px;\n        }\n        h1, h2, h3 {\n            color: #1a1a1a;\n            line-height: 1.3;\n        }\n        h1 {\n            font-size: 2.5em; \/* 40px *\/\n            border-bottom: 2px solid #f0f0f0;\n            padding-bottom: 10px;\n        }\n        h2 {\n            font-size: 2em; \/* 32px *\/\n            margin-top: 40px;\n        }\n        h3 {\n            font-size: 1.5em; \/* 24px *\/\n            margin-top: 30px;\n            color: #004a7c;\n        }\n        p, li {\n            font-size: 1.1em; \/* 17-18px *\/\n        }\n        img, figure {\n            max-width: 100%;\n            height: auto;\n            border-radius: 8px;\n            margin: 15px 0;\n        }\n        figure {\n            margin: 20px 0;\n        }\n        figcaption {\n            font-size: 0.9em;\n            color: #555;\n            text-align: center;\n            font-style: italic;\n            margin-top: 5px;\n        }\n        a {\n            color: #0056b3;\n            text-decoration: none;\n        }\n        a:hover {\n            text-decoration: underline;\n        }\n        strong {\n            color: #000;\n        }\n        hr {\n            border: 0;\n            height: 1px;\n            background: #e0e0e0;\n            margin: 40px 0;\n        }\n        table {\n            width: 100%;\n            border-collapse: collapse;\n            margin: 25px 0;\n            font-size: 1em;\n            box-shadow: 0 2px 5px rgba(0,0,0,0.1);\n        }\n        th, td {\n            border: 1px solid #ddd;\n            padding: 12px 15px;\n            text-align: left;\n        }\n        th {\n            background-color: #f4f4f4;\n            color: #333;\n            font-size: 1.1em;\n        }\n        tbody tr:nth-of-type(odd) {\n            background-color: #f9f9f9;\n        }\n\n        \/* Ad\u0131m 2: Anl\u0131k De\u011fer Kutusu (Tablo olarak uyguland\u0131) *\/\n        .quick-value-table {\n            background: #f4f8ff;\n            border: 1px solid #c9ddff;\n            border-radius: 8px;\n            padding: 20px;\n            margin: 25px 0;\n        }\n        .quick-value-table h3 {\n            margin-top: 0;\n            color: #004a7c;\n        }\n\n        \/* Ad\u0131m 3: \u0130\u00e7indekiler Tablosu *\/\n        .toc {\n            background: #f9f9f9;\n            border: 1px solid #eee;\n            border-radius: 8px;\n            padding: 20px;\n            margin: 25px 0;\n        }\n        .toc h2 {\n            margin-top: 0;\n            font-size: 1.5em;\n        }\n        .toc ul {\n            list-style-type: none;\n            padding-left: 0;\n        }\n        .toc li {\n            margin-bottom: 10px;\n        }\n        .toc a {\n            font-weight: bold;\n        }\n\n        \/* Ad\u0131m 4: Otorite (E-E-A-T) Kutular\u0131 *\/\n        .expert-note {\n            background: #fffaf0;\n            border-left: 5px solid #ffc107;\n            padding: 20px;\n            margin: 25px 0;\n            font-size: 1.1em;\n            font-style: italic;\n        }\n        .expert-note p {\n            margin: 10px 0 0 0;\n        }\n        .expert-note p:first-child {\n            margin-top: 0;\n        }\n        .expert-note .author {\n            font-weight: bold;\n            font-style: normal;\n            margin-top: 15px;\n            display: block;\n            color: #333;\n        }\n\n        .case-study {\n            background: #f0f9f0;\n            border-left: 5px solid #28a745;\n            padding: 20px;\n            margin: 20px 0;\n            border-radius: 5px;\n        }\n        .case-study h4 {\n            margin-top: 0;\n            font-size: 1.2em;\n            color: #155724;\n        }\n        .case-study p {\n            margin-bottom: 0;\n        }\n\n        \/* Ad\u0131m 6: SSS Akordiyon Stili *\/\n        .faq-section {\n            margin-top: 40px;\n        }\n        details {\n            border: 1px solid #ddd;\n            border-radius: 4px;\n            margin-bottom: 10px;\n            background: #fafafa;\n        }\n        details[open] {\n            background: #fff;\n        }\n        summary {\n            padding: 15px;\n            font-weight: bold;\n            cursor: pointer;\n            font-size: 1.1em;\n            color: #004a7c;\n        }\n        details p {\n            padding: 0 15px 15px;\n            margin: 0;\n            border-top: 1px solid #eee;\n            padding-top: 15px;\n        }\n\n        \/* Ad\u0131m 8: G\u00fc\u00e7l\u00fc CTA Kutusu *\/\n        .cta-box {\n            background-color: #004a7c;\n            color: #ffffff;\n            padding: 30px;\n            border-radius: 8px;\n            text-align: center;\n            margin-top: 40px;\n        }\n        .cta-box h2 {\n            color: #ffffff;\n            margin-top: 0;\n        }\n        .cta-box p {\n            font-size: 1.2em;\n            color: #fff;\n        }\n        .cta-links {\n            margin-top: 25px;\n        }\n        .cta-links a {\n            display: inline-block;\n            background-color: #ffc107;\n            color: #333;\n            padding: 12px 25px;\n            border-radius: 5px;\n            font-weight: bold;\n            text-decoration: none;\n            margin: 5px 10px;\n            transition: background-color 0.3s ease;\n        }\n        .cta-links a:hover {\n            background-color: #ffca2c;\n        }\n        .cta-links a.secondary {\n            background-color: #fff;\n            color: #004a7c;\n        }\n        .cta-links a.secondary:hover {\n            background-color: #f0f0f0;\n        }\n    <\/style>\n<\/head>\n<body>\n\n    <main>\n        <h1>Amazon \u00dcr\u00fcn Foto\u011fraf \u00c7ekimi: Sat\u0131\u015flar\u0131 Art\u0131racak Profesyonel Rehber<\/h1>\n\n        <p>Amazon, sadece bir pazar yeri de\u011fil, k\u0131yas\u0131ya bir rekabetin ya\u015fand\u0131\u011f\u0131 dijital bir vitrindir. Bu devasa arenada m\u00fc\u015fteriler \u00fcr\u00fcn\u00fcn\u00fcze dokunamaz; tek g\u00fcvendikleri \u015fey g\u00f6rsellerinizdir. K\u00f6t\u00fc bir foto\u011fraf, en kaliteli \u00fcr\u00fcn\u00fc bile sat\u0131lamaz hale getirirken, <strong>profesyonel bir \u00fcr\u00fcn foto\u011fraf\u0131<\/strong>, m\u00fc\u015fteriyi saniyeler i\u00e7inde sat\u0131n almaya ikna edebilir.<\/p>\n        <p>LUX Prod\u00fcksiyon olarak <strong>\u0130stanbul<\/strong> ve <strong>Berlin<\/strong>&#8216;deki st\u00fcdyolar\u0131m\u0131z ve 20 y\u0131l\u0131 a\u015fk\u0131n tecr\u00fcbemizle, markan\u0131z\u0131 Amazon&#8217;da zirveye ta\u015f\u0131yacak g\u00f6rsel \u00e7\u00f6z\u00fcmler sunuyoruz.<\/p>\n\n        <div class=\"quick-value-table\">\n            <h3>Amazon G\u00f6rsel Kurallar\u0131: H\u0131zl\u0131 Referans Tablosu (2025 G\u00fcncel)<\/h3>\n            <table>\n                <thead>\n                    <tr>\n                        <th>Kural<\/th>\n                        <th>Gereklilik<\/th>\n                        <th>Neden \u00d6nemli?<\/th>\n                    <\/tr>\n                <\/thead>\n                <tbody>\n                    <tr>\n                        <td><strong>Ana G\u00f6rsel (Main Image)<\/strong><\/td>\n                        <td><strong>Saf Beyaz Fon (RGB 255, 255, 255)<\/strong>. Logosuz, metinsiz.<\/td>\n                        <td>Arama sonu\u00e7lar\u0131nda tutarl\u0131l\u0131k ve listelemenizin onaylanmas\u0131.<\/td>\n                    <\/tr>\n                    <tr>\n                        <td><strong>\u00c7\u00f6z\u00fcn\u00fcrl\u00fck (Zoom)<\/strong><\/td>\n                        <td>Uzun kenar <strong>en az 1600 Piksel<\/strong> (px).<\/td>\n                        <td>M\u00fc\u015fterinin \u00fcr\u00fcn\u00fc yak\u0131nla\u015ft\u0131r\u0131p (zoom) detaylar\u0131 g\u00f6rmesi (g\u00fcven).<\/td>\n                    <\/tr>\n                    <tr>\n                        <td><strong>\u00dcr\u00fcn Alan\u0131<\/strong><\/td>\n                        <td>\u00dcr\u00fcn, \u00e7er\u00e7evenin en az %85&#8217;ini doldurmal\u0131.<\/td>\n                        <td>\u00dcr\u00fcn\u00fcn net ve b\u00fcy\u00fck g\u00f6r\u00fcnmesi, profesyonel alg\u0131.<\/td>\n                    <\/tr>\n                    <tr>\n                        <td><strong>Format \/ Renk Modu<\/strong><\/td>\n                        <td>JPEG, TIFF veya PNG. Renk modu <strong>sRGB<\/strong> olmal\u0131.<\/td>\n                        <td>T\u00fcm cihazlarda do\u011fru renklerin (iade azaltma) g\u00f6r\u00fcnmesi.<\/td>\n                    <\/tr>\n                    <tr>\n                        <td><strong>G\u00f6rsel T\u00fcrleri<\/strong><\/td>\n                        <td>T\u00fcm slotlar\u0131 (7-9 adet) doldurun.<\/td>\n                        <td>Dekupe + Lifestyle (kullan\u0131m) + \u0130nfografik (fayda) = \u0130kna.<\/td>\n                    <\/tr>\n                <\/tbody>\n            <\/table>\n        <\/div>\n\n        <div class=\"toc\">\n            <h2>Amazon Rehberi: \u0130\u00e7indekiler<\/h2>\n            <ul>\n                <li><a href=\"#uzman-notu\">Uzman Notu: Amazon&#8217;da Neden Biz?<\/a><\/li>\n                <li><a href=\"#gorsel-neden-onemli\">Amazon&#8217;da G\u00f6rseller Neden Sat\u0131\u015f\u0131n Kaderini Belirler?<\/a><\/li>\n                <li><a href=\"#vaka-analizi\">Vaka Analizi: %40 D\u00f6n\u00fc\u015f\u00fcm Art\u0131\u015f\u0131<\/a><\/li>\n                <li><a href=\"#5-altin-kural\">Amazon \u00dcr\u00fcn Foto\u011fraf\u0131 Standartlar\u0131: 5 Alt\u0131n Kural<\/a><\/li>\n                <li><a href=\"#kural-1-kalite\">1. Y\u00fcksek Kalite ve Netlik (1600px \u015eart\u0131)<\/a><\/li>\n                <li><a href=\"#kural-2-teknik\">2. Ana G\u00f6rsel Kural\u0131 (Saf Beyaz Fon)<\/a><\/li>\n                <li><a href=\"#kural-3-coklu-aci\">3. \u00c7oklu A\u00e7\u0131 ve Detay (Soru B\u0131rakmay\u0131n)<\/a><\/li>\n                <li><a href=\"#kural-4-lifestyle\">4. Ba\u011flam ve Hikaye (Lifestyle &#038; \u0130nfografik)<\/a><\/li>\n                <li><a href=\"#kural-5-profesyonel\">5. Profesyonel \u00c7ekimin Yat\u0131r\u0131m Getirisi (ROI)<\/a><\/li>\n                <li><a href=\"#sss\">Amazon \u00c7ekimleri Hakk\u0131nda S\u0131k\u00e7a Sorulan Sorular<\/a><\/li>\n                <li><a href=\"#cta\">Sonu\u00e7: Projenizi Hayata Ge\u00e7irin<\/a><\/li>\n            <\/ul>\n        <\/div>\n\n        <blockquote class=\"expert-note\" id=\"uzman-notu\">\n            <p>&#8220;Merhaba, ben Burak Bulut Y\u0131ld\u0131r\u0131m. 2005&#8217;ten beri profesyonel foto\u011fraf\u00e7\u0131 ve LUX Prod\u00fcksiyon&#8217;un kurucusuyum. <strong>\u0130stanbul ve Berlin&#8217;deki st\u00fcdyolar\u0131m\u0131zda<\/strong>, \u00f6zellikle Amazon.de (Almanya) ve Amazon.com.tr (T\u00fcrkiye) pazarlar\u0131na giren y\u00fczlerce markayla \u00e7al\u0131\u015ft\u0131k. G\u00f6rd\u00fc\u011f\u00fcm\u00fcz en net ger\u00e7ek \u015fu: Amazon&#8217;da &#8216;idare eder&#8217; bir g\u00f6rselle ba\u015far\u0131l\u0131 olamazs\u0131n\u0131z.<\/p>\n            <p>Biz sadece foto\u011fraf \u00e7ekmiyoruz; <strong>listenizin neden ask\u0131ya al\u0131nd\u0131\u011f\u0131n\u0131 bilen<\/strong>, <strong>A+ Content i\u00e7in strateji \u00fcreten<\/strong> ve <strong>iade oranlar\u0131n\u0131z\u0131 d\u00fc\u015f\u00fcrecek<\/strong> renk do\u011frulu\u011funu sa\u011flayan teknik bir orta\u011f\u0131z. Bu rehber, 20 y\u0131ll\u0131k Amazon tecr\u00fcbemizin bir \u00f6zetidir.&#8221;<\/p>\n            <span class=\"author\">\u2014 Burak Bulut Y\u0131ld\u0131r\u0131m, E-ticaret G\u00f6rsel Stratejisti (Amazon Uzman\u0131)<\/span>\n        <\/blockquote>\n\n        <hr>\n\n        <h2 id=\"gorsel-neden-onemli\">Amazon&#8217;da G\u00f6rseller Neden Sat\u0131\u015f\u0131n Kaderini Belirler?<\/h2>\n        <p>Online al\u0131\u015fveri\u015fte g\u00f6rseller, fiziksel ma\u011fazadaki &#8220;dokunma ve hissetme&#8221; deneyiminin yerini al\u0131r. M\u00fc\u015fteri, \u00fcr\u00fcn\u00fcn\u00fcz\u00fcn dokusunu, kalitesini ve boyutunu foto\u011fraflar\u0131n\u0131z \u00fczerinden anlamaya \u00e7al\u0131\u015f\u0131r.<\/p>\n        <ul>\n            <li><strong>G\u00fcven Olu\u015fturur:<\/strong> Net, ayd\u0131nl\u0131k ve detayl\u0131 foto\u011fraflar, m\u00fc\u015fteriye &#8220;saklayacak bir \u015feyimiz yok&#8221; mesaj\u0131 verir.<\/li>\n            <li><strong>D\u00f6n\u00fc\u015f\u00fcm Oran\u0131n\u0131 Art\u0131r\u0131r:<\/strong> \u00dcr\u00fcn\u00fc her a\u00e7\u0131dan g\u00f6steren bir g\u00f6rsel seti, m\u00fc\u015fterinin akl\u0131ndaki t\u00fcm sorular\u0131 yan\u0131tlar ve &#8220;Sepete Ekle&#8221; butonuna daha rahat t\u0131klamas\u0131n\u0131 sa\u011flar.<\/li>\n            <li><strong>\u0130ade Oranlar\u0131n\u0131 D\u00fc\u015f\u00fcr\u00fcr:<\/strong> &#8220;G\u00f6rseldeki gibi de\u011fildi&#8221; \u015fikayeti en b\u00fcy\u00fck sorundur. \u00dcr\u00fcn\u00fcn rengini ve boyutunu do\u011fru yans\u0131tan profesyonel foto\u011fraflar, m\u00fc\u015fteri beklentisini do\u011fru y\u00f6netir.<\/li>\n        <\/ul>\n\n        <div class=\"case-study\" id=\"vaka-analizi\">\n            <h4>Vaka Analizi: Profesyonel G\u00f6rselle %40 D\u00f6n\u00fc\u015f\u00fcm Art\u0131\u015f\u0131<\/h4>\n            <p>Bizimle \u00e7al\u0131\u015fan bir kozmetik markas\u0131, amat\u00f6r g\u00f6rsellerini profesyonel, Amazon kurallar\u0131na uygun st\u00fcdyo \u00e7ekimleriyle (dekupe, lifestyle ve infografik) yeniledi. Sonu\u00e7: Listenin Amazon&#8217;daki d\u00f6n\u00fc\u015f\u00fcm oran\u0131 ilk ayda <strong>%40 artt\u0131.<\/strong> Bu, \u00e7ekim maliyetini birka\u00e7 hafta i\u00e7inde geri kazand\u0131ran net bir yat\u0131r\u0131md\u0131r (ROI).<\/p>\n        <\/div>\n\n        <h2 id=\"5-altin-kural\">Amazon \u00dcr\u00fcn Foto\u011fraf\u0131 Standartlar\u0131: Uyman\u0131z Gereken 5 Alt\u0131n Kural<\/h2>\n        <p>Amazon&#8217;un g\u00f6rsel kurallar\u0131 kat\u0131d\u0131r ve bunlara uymamak, listelemenizin ask\u0131ya al\u0131nmas\u0131na neden olabilir. \u0130\u015fte bilmeniz gerekenler:<\/p>\n        \n        <img decoding=\"async\" src=\"https:\/\/burakbulut.net\/wp-content\/uploads\/2023\/06\/LUX07961.webp\" alt=\"Amazon i\u00e7in 1600px y\u00fcksek kaliteli \u00fcr\u00fcn foto\u011fraf\u0131 \u00f6rne\u011fi\" \/>\n\n        <h3 id=\"kural-1-kalite\">1. Y\u00fcksek Kalite ve Netlik: Pazarl\u0131k Pay\u0131 Yok! (1600px \u015eart\u0131)<\/h3>\n        <p>M\u00fc\u015fteriler, \u00fcr\u00fcn\u00fc online incelerken foto\u011fraf\u0131 yak\u0131nla\u015ft\u0131rmak (zoom) ister. Bulan\u0131k veya k\u00f6t\u00fc ayd\u0131nlat\u0131lm\u0131\u015f bir foto\u011fraf, an\u0131nda g\u00fcvensizlik yarat\u0131r.<\/p>\n        <ul>\n            <li><strong>\u00c7\u00f6z\u00fcn\u00fcrl\u00fck \u015eart\u0131:<\/strong> Amazon&#8217;un zoom \u00f6zelli\u011finin kusursuz \u00e7al\u0131\u015fmas\u0131 i\u00e7in g\u00f6rsellerin uzun kenar\u0131 <strong>en az 1600 piksel<\/strong> olmal\u0131d\u0131r.<\/li>\n            <li><strong>Kusursuz Odaklama:<\/strong> \u00dcr\u00fcn\u00fcn tamam\u0131 keskin ve net olmal\u0131d\u0131r.<\/li>\n            <li><strong>Do\u011fru Renk ve I\u015f\u0131k:<\/strong> Profesyonel st\u00fcdyo ayd\u0131nlatmas\u0131, \u00fcr\u00fcn\u00fcn ger\u00e7ek rengini yans\u0131t\u0131r. Yanl\u0131\u015f renkler, en s\u0131k kar\u015f\u0131la\u015f\u0131lan iade nedenidir.<\/li>\n        <\/ul>\n\n        <h3 id=\"kural-2-teknik\">2. Ana G\u00f6rsel Kural\u0131: Oyunu Kurallar\u0131na G\u00f6re Oynay\u0131n<\/h3>\n        <p>Bu, en \u00f6nemli kurald\u0131r. Ana g\u00f6rsel (Main Image), arama sonu\u00e7lar\u0131nda g\u00f6r\u00fcnen ilk foto\u011fraft\u0131r.<\/p>\n        <ul>\n            <li><strong>Saf Beyaz Fon:<\/strong> Arka plan <strong>mutlaka saf beyaz (RGB 255, 255, 255)<\/strong> olmal\u0131d\u0131r. K\u0131r\u0131k beyaz veya gri tonlar\u0131 kabul edilmez.<\/li>\n            <li><strong>\u00dcr\u00fcn Alan\u0131:<\/strong> \u00dcr\u00fcn, \u00e7er\u00e7evenin en az %85&#8217;ini doldurmal\u0131d\u0131r.<\/li>\n            <li><strong>Yasakl\u0131 \u0130\u00e7erikler:<\/strong> Ana g\u00f6rselde &#8220;\u0130ndirim&#8221;, &#8220;Yeni \u00dcr\u00fcn&#8221; gibi pazarlama metinleri, \u015firket logolar\u0131 veya web sitesi adresleri kesinlikle yasakt\u0131r.<\/li>\n        <\/ul>\n\n        <h3 id=\"kural-3-coklu-aci\">3. \u00c7oklu A\u00e7\u0131 ve Detay: M\u00fc\u015fterinin Akl\u0131nda Soru B\u0131rakmay\u0131n<\/h3>\n        <p>Tek bir foto\u011fraf asla yeterli de\u011fildir. Amazon&#8217;un size sundu\u011fu 7-9 g\u00f6rsel slotunun tamam\u0131n\u0131 stratejik olarak kullanmal\u0131s\u0131n\u0131z.<\/p>\n        <ul>\n            <li><strong>360 Derece Tan\u0131t\u0131m:<\/strong> \u00dcr\u00fcn\u00fcn \u00f6n\u00fc, arkas\u0131, yanlar\u0131 ve \u00fcst\u00fcn\u00fc g\u00f6steren temel g\u00f6rseller sunun.<\/li>\n            <li><strong>Detay (Close-up) \u00c7ekimleri:<\/strong> \u00dcr\u00fcn\u00fcn\u00fcz\u00fc rakiplerinden ay\u0131ran nedir? Malzeme kalitesi, \u00f6zel bir diki\u015f veya bir d\u00fc\u011fmenin dokusu mu? Bu detaylar\u0131 g\u00f6sterin.<\/li>\n            <li><strong>\u00d6l\u00e7ek ve Boyut:<\/strong> \u00dcr\u00fcn\u00fcn boyutunu anla\u015f\u0131l\u0131r k\u0131lmak i\u00e7in yan\u0131nda bilinen bir nesne (bir el gibi) ile g\u00f6sterin.<\/li>\n        <\/ul>\n        \n        <figure>\n            <img decoding=\"async\" src=\"https:\/\/burakbulut.net\/wp-content\/uploads\/2022\/03\/Deri-fotograf-cekimi-burakbulutfotografatolyesi-32-800x640.webp\" alt=\"Amazon'a \u00fcr\u00fcn g\u00f6rseli eklemek i\u00e7in farkl\u0131 a\u00e7\u0131 ve detay \u00e7ekimi \u00f6rne\u011fi\" \/>\n            <figcaption>LUX Prod\u00fcksiyon taraf\u0131ndan farkl\u0131 a\u00e7\u0131dan \u00e7ekilmi\u015f, malzemenin dokusunu g\u00f6steren deri c\u00fczdan g\u00f6rseli.<\/figcaption>\n        <\/figure>\n\n        <h3 id=\"kural-4-lifestyle\">4. Ba\u011flam ve Hikaye: Lifestyle ve \u0130nfografiklerin G\u00fcc\u00fc<\/h3>\n        <p>Ana g\u00f6rsel teknik kurallara uyarken, di\u011fer 6-8 g\u00f6rsel sizin hikaye anlatma ve ikna etme alan\u0131n\u0131zd\u0131r.<\/p>\n        <ul>\n            <li><strong>Lifestyle (Ya\u015fam Tarz\u0131) Foto\u011fraflar\u0131:<\/strong> \u00dcr\u00fcn\u00fcn\u00fcz\u00fcn ger\u00e7ek hayatta nas\u0131l kullan\u0131ld\u0131\u011f\u0131n\u0131 g\u00f6sterin. Bir s\u0131rt \u00e7antas\u0131n\u0131 da\u011fda, bir kahve makinesini modern bir mutfakta sergileyin.<\/li>\n            <li><strong>\u0130nfografikler:<\/strong> \u00dcr\u00fcn\u00fcn teknik \u00f6zelliklerini, faydalar\u0131n\u0131 veya kullan\u0131m ad\u0131mlar\u0131n\u0131 metin ve ikonlarla zenginle\u015ftirilmi\u015f g\u00f6rsellerle anlat\u0131n. \u00dcr\u00fcn a\u00e7\u0131klamas\u0131n\u0131 okumayan m\u00fc\u015fterileri bile yakalar.<\/li>\n        <\/ul>\n        <p>Bu g\u00f6rseller, sadece \u00fcr\u00fcn satmaz, ayn\u0131 zamanda bir ya\u015fam tarz\u0131 sunar. \u00d6zellikle <strong>Amazon A+ Content<\/strong> (Geli\u015fmi\u015f Marka \u0130\u00e7eri\u011fi) kullan\u0131yorsan\u0131z, bu t\u00fcr zenginle\u015ftirilmi\u015f g\u00f6rseller sat\u0131\u015flar\u0131 do\u011frudan etkiler.<\/p>\n        \n        <figure>\n            <img decoding=\"async\" src=\"https:\/\/burakbulut.net\/wp-content\/uploads\/2023\/01\/Urun-Ev-Dekorasyon-3E-Company-Dekorlu-9-scaled.webp\" alt=\"Amazon i\u00e7in lifestyle \u00fcr\u00fcn foto\u011fraf\u0131, \u00fcr\u00fcn\u00fcn kullan\u0131m ba\u011flam\u0131n\u0131 g\u00f6steriyor\" \/>\n            <figcaption>Lifestyle \u00e7ekim, \u00fcr\u00fcn\u00fcn ev dekorasyonu i\u00e7indeki yerini ve atmosferini g\u00f6sterir.<\/figcaption>\n        <\/figure>\n\n        <h3 id=\"kural-5-profesyonel\">5. &#8220;Telefonumla \u00c7eksem Olmaz M\u0131?&#8221; &#8211; Profesyonel \u00c7ekimin ROI&#8217;si<\/h3>\n        <p>Modern telefonlar harika kameralara sahip. Ancak profesyonel \u00fcr\u00fcn foto\u011fraf\u00e7\u0131l\u0131\u011f\u0131 sadece iyi bir kameradan ibaret de\u011fildir. <strong>I\u015f\u0131k kontrol\u00fc, renk do\u011frulu\u011fu, kompozisyon tutarl\u0131l\u0131\u011f\u0131 ve post-prod\u00fcksiyon (dekupe, r\u00f6tu\u015f)<\/strong> gibi unsurlar kritik detaylard\u0131r.<\/p>\n        <ul>\n            <li><strong>Profesyonel Hizmet Almak:<\/strong> Rekabetin yo\u011fun oldu\u011fu bir pazarda, en iyi se\u00e7ene\u011finizdir. Size zaman kazand\u0131r\u0131r, kurallara uygunlu\u011fu garanti eder ve en \u00f6nemlisi, markan\u0131z\u0131n de\u011ferini art\u0131ran, sat\u0131\u015f getiren g\u00f6rseller \u00fcretir.<\/li>\n            <li><strong>E\u011fitim Almak:<\/strong> Kendi \u00e7ekimlerinizi uzun vadede kendiniz y\u00f6netmek istiyorsan\u0131z, do\u011fru e\u011fitimi almak \u015fartt\u0131r.<\/li>\n        <\/ul>\n\n        <hr>\n\n        <div class=\"faq-section\">\n            <h2 id=\"sss\">Amazon \u00c7ekimleri Hakk\u0131nda S\u0131k\u00e7a Sorulan Sorular<\/h2>\n\n            <details>\n                <summary>Amazon A+ Content (Geli\u015fmi\u015f Marka \u0130\u00e7eri\u011fi) nedir ve g\u00f6rsellerle ili\u015fkisi nedir?<\/summary>\n                <p>A+ Content, marka kayd\u0131 olan sat\u0131c\u0131lar\u0131n \u00fcr\u00fcn a\u00e7\u0131klamas\u0131 b\u00f6l\u00fcm\u00fcn\u00fc zengin g\u00f6rseller, lifestyle foto\u011fraflar, infografikler ve kar\u015f\u0131la\u015ft\u0131rma tablolar\u0131 ile \u00f6zelle\u015ftirmesine olanak tan\u0131r. Bu, standart \u00fcr\u00fcn foto\u011fraflar\u0131ndan ayr\u0131 olarak, markan\u0131z\u0131n hikayesini anlat\u0131r ve d\u00f6n\u00fc\u015f\u00fcm oranlar\u0131n\u0131 ciddi \u015fekilde art\u0131r\u0131r. LUX Prod\u00fcksiyon olarak A+ Content i\u00e7in de stratejik g\u00f6rsel i\u00e7erikler \u00fcretiyoruz.<\/p>\n            <\/details>\n\n            <details>\n                <summary>Amazon i\u00e7in \u00fcr\u00fcn videolar\u0131 da \u00e7ekiyor musunuz?<\/summary>\n                <p>Evet. Amazon listelemelerinde video kullan\u0131m\u0131, sat\u0131\u015flar\u0131 en \u00e7ok art\u0131ran fakt\u00f6rlerden biridir. \u00dcr\u00fcn\u00fcn kullan\u0131m\u0131n\u0131 g\u00f6steren (unboxing, lifestyle) veya 360 derece d\u00f6nen \u00fcr\u00fcn videolar\u0131 \u00fcretiyoruz. Bu videolar, m\u00fc\u015fterinin \u00fcr\u00fcn\u00fc &#8216;deneyimlemesini&#8217; sa\u011flar ve g\u00fcven olu\u015fturur.<\/p>\n            <\/details>\n\n            <details>\n                <summary>Amazon \u00fcr\u00fcn \u00e7ekimi fiyatlar\u0131 neye g\u00f6re belirlenir?<\/summary>\n                <p>Fiyatland\u0131rma; \u00fcr\u00fcn adedi, \u00e7ekim t\u00fcr\u00fc (dekupe, lifestyle, infografik), gereken teknikler (\u00f6rn: focus stacking), post-prod\u00fcksiyon s\u00fcresi ve A+ Content\/video gibi ek taleplere g\u00f6re de\u011fi\u015fir. Net bir teklif i\u00e7in projenizin detaylar\u0131n\u0131 bilmemiz gerekir.<\/p>\n            <\/details>\n\n            <details>\n                <summary>\u00dcr\u00fcnlerim Berlin veya \u0130stanbul d\u0131\u015f\u0131nda, yine de \u00e7al\u0131\u015fabilir miyiz?<\/summary>\n                <p>Kesinlikle. St\u00fcdyolar\u0131m\u0131z \u0130stanbul ve Berlin&#8217;de bulunmaktad\u0131r. Ba\u015fta Almanya ve T\u00fcrkiye olmak \u00fczere t\u00fcm Avrupa&#8217;dan markalarla \u00e7al\u0131\u015f\u0131yoruz. \u00dcr\u00fcnlerinizi st\u00fcdyolar\u0131m\u0131za g\u00fcvenle kargolayabilirsiniz. T\u00fcm s\u00fcreci online olarak y\u00f6netiyoruz.<\/p>\n            <\/details>\n        <\/div>\n\n        <h2 id=\"cta\">Projenizi Hayata Ge\u00e7irmeye Haz\u0131r M\u0131s\u0131n\u0131z? \u0130stanbul ve Berlin&#8217;de Yan\u0131n\u0131zday\u0131z<\/h2>\n        <p><strong>Amazon&#8217;a \u00fcr\u00fcn g\u00f6rseli eklemek<\/strong>, bir y\u00fckleme i\u015flemi de\u011fil, bir sat\u0131\u015f stratejisidir. G\u00f6rsellerinize yapaca\u011f\u0131n\u0131z yat\u0131r\u0131m, Amazon&#8217;daki ba\u015far\u0131n\u0131z i\u00e7in yapaca\u011f\u0131n\u0131z en ak\u0131ll\u0131ca harcamalardan biridir. Rakiplerinizden s\u0131yr\u0131lmak, m\u00fc\u015fteri g\u00fcveni olu\u015fturmak ve sat\u0131\u015flar\u0131n\u0131z\u0131 istikrarl\u0131 bir \u015fekilde art\u0131rmak i\u00e7in g\u00f6rsellerinizin profesyonel, ikna edici ve kurallara uygun olmas\u0131 gerekir.<\/p>\n\n        <div class=\"cta-box\">\n            <h2>Markan\u0131z\u0131n Amazon Stratejisini Ba\u015flatal\u0131m<\/h2>\n            <p>\u0130ster T\u00fcrkiye&#8217;den Avrupa&#8217;ya (Amazon.de) a\u00e7\u0131lmay\u0131 hedefleyen bir marka olun, ister <strong>Berlin<\/strong> merkezli bir giri\u015fimci; LUX Prod\u00fcksiyon&#8217;un uzman ekibi projenizi bir \u00fcst seviyeye ta\u015f\u0131mak i\u00e7in haz\u0131rd\u0131r.<\/p>\n            <div class=\"cta-links\">\n                <a href=\"https:\/\/api.whatsapp.com\/send\/?phone=905326740589&amp;text=Merhaba%2C+Amazon+g%C3%B6rsel+hizmetleri\/e%C4%9Fitimleri+hakk%C4%B1nda+bilgi+almak+istiyorum.&amp;type=phone_number&amp;app_absent=0\" target=\"_blank\" rel=\"noopener noreferrer\">\u00dccretsiz Strateji G\u00f6r\u00fc\u015fmesi (WhatsApp)<\/a>\n                <a href=\"mailto:bilgi@luxproduksiyon.com\" class=\"secondary\">E-posta ile Teklif Al\u0131n<\/a>\n            <\/div>\n        <\/div>\n\n    <\/main>\n\n<\/body>\n<\/html>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Amazon Product Photography Guide (Istanbul &amp; Berlin) | LUX Production Amazon Product Photography: A Professional Guide to Increase Sales Amazon is not just a marketplace, it is a digital showcase where fierce competition takes place. In this huge arena, customers can't touch your product; the only thing they trust is your visuals. While a bad photo can make even the highest quality product unsellable, a professional product...<\/p>","protected":false},"author":2,"featured_media":8211,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[550],"tags":[],"class_list":["post-8572","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fotografcilik"],"_links":{"self":[{"href":"https:\/\/burakbulut.net\/en\/wp-json\/wp\/v2\/posts\/8572","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/burakbulut.net\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/burakbulut.net\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/burakbulut.net\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/burakbulut.net\/en\/wp-json\/wp\/v2\/comments?post=8572"}],"version-history":[{"count":3,"href":"https:\/\/burakbulut.net\/en\/wp-json\/wp\/v2\/posts\/8572\/revisions"}],"predecessor-version":[{"id":93908,"href":"https:\/\/burakbulut.net\/en\/wp-json\/wp\/v2\/posts\/8572\/revisions\/93908"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/burakbulut.net\/en\/wp-json\/wp\/v2\/media\/8211"}],"wp:attachment":[{"href":"https:\/\/burakbulut.net\/en\/wp-json\/wp\/v2\/media?parent=8572"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/burakbulut.net\/en\/wp-json\/wp\/v2\/categories?post=8572"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/burakbulut.net\/en\/wp-json\/wp\/v2\/tags?post=8572"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}