Why is Product Promotion Video Shooting Important?

The world of e-commerce is expanding every day. Consumers are increasingly abandoning traditional purchasing methods and turning to e-commerce platforms for all their shopping needs. If you have set up your e-commerce site, it becomes imperative that you use unique and rewarding techniques to drive high sales. Recently, product videos have emerged as a viable option to boost the performance of e-commerce sites. 

A good product video produced by a video production company not only makes people aware of your product, but also helps spread the core message behind your site. Not convinced yet? Here are 4 more reasons why product videos (shot by a corporate video production company) are important for your e-commerce startup.

1. Videos are a great source of entertainment. In this age of the internet, people consume more video-based content than audio-based or text-based. If your product video produced by a video production company is entertaining and engaging, it will find a receptive audience. Product videos are short, clear and a fun way for the public to understand your product description and how you work. If the quality of the video made by the corporate video production company is remarkable, then people will definitely be influenced to visit your site.

2. Product videos help answer the customer's most pressing questions. For a video production company, it is easy to make such a product video that not only helps with branding but also with curious customers. Customers who are just learning about the way you operate will benefit if there is an explainer video on the product of their choice. A product-oriented video asks questions about the purchase or refund, the quality associated with that product, the lifespan, and a bit more customer-related queries. In short, product movies produced by the video production company make the shopping experience seamless for consumers.

3. Increases conversion rates If your product video is premium quality, informative and entertaining, more viewers will be influenced to buy your products. The more views your video gets, the more customers will buy products from your store. This is because visual content has more recall value compared to textual content. For better conversation rates, it is recommended to seek the services of a corporate video production company.

4. Product videos are a good tool for online marketing Sharing the vision of your product with potential customers can be a difficult task. But you can avoid the hustle and bustle by utilizing a visually appealing product video made by a reputed video production company. Product videos are quite popular on social media platforms and can provide some much-needed publicity for your e-commerce venture. Now you understand how important custom product videos are for e-commerce platforms. One thing you need to look out for is that the product videos should be informative and of superior quality. They have the ability to increase your conversion rates and bring you new customers. It is therefore advisable to work with the best video production company or corporate video production company to produce product videos for your e-commerce venture. If you are looking for a video production company for your next product intro video, contact us. 

360 Degree Product Promotion Video Shooting

Shooting a 360-degree product promotion video provides many advantages for your online sales. One of the main advantages a potential buyer will have is the ability to inspect the product as if they had seen it in person. Consumers nowadays prefer flexibility in the way they shop (in-store and online), but they want to feel like they have seen the product they want to buy in person. And an online store with video content will quickly gain the trust and loyalty of customers, compared to a store that only uses photos and product descriptions. Here is an example of a 360-degree product demonstration below:

If you have an architectural structure for promotion, you can also consider Virtual Tour / VR shots. If you are thinking "How to Make Product Promotion?", leave your products in safe hands, we are here for shooting!

360 degree photo shoot prices

360-degree product photo shoot is something very distant and unfamiliar to customers, so there may be a lot of question marks in mind about prices. Thanks to our 360-degree product shooting stand, we can shoot as many of your products as you want, your sales will increase considerably thanks to very professional shots compared to 360-degree photo shooting on the phone. Our 360 degree photo shoot prices are quite affordable for these great shots. Our prices; Since it varies according to the number of products and the type of shooting, our offer changes according to the information you send us. We send our offer to your e-mail within maximum 1 business day. You can contact us immediately for 360 degree photo shoot!

How to shoot 360 degree photos? - How to shoot 360 degree video?

So, how do you do a 360-degree photo shoot? People visit your website, but they cannot physically experience your product. This is a fundamental disadvantage that your online store has against a physical store. Physical stores allow people to thoroughly inspect a product, they allow customers to see it from every angle. Product photos on your e-commerce site are not interactive and don't really allow your product to be examined from every possible angle.

360 Degree Shooting and Us

A good 360-degree photography almost eliminates the most important advantages of physical stores over your virtual store. And creating 360 photos for your products is quite simple: you just need a few photos of your product from different angles. But we can As LUX Photography and Video Production, we take 72 high-resolution photos and 360-degree video. If you wish, you can get these 72 photos for an additional fee. Thus, you will have both 360-degree product video and product photos from 72 different angles.

There is such a thing as a 360 degree photo making program, but photographers usually take 360 degree photos in a photo studio using a turntable, camera, tripod, lights and a white background. To achieve a pure white background, a white lightbox or product shooting tent can be used to help illuminate the subject evenly. However, some photographers use a white sheet of paper or white card as a background in case this flattens the image.

Turntables used for 360-degree photography usually rotate automatically. A product is placed in the center of the turntable and a camera mounted on a tripod takes pictures of the product as the turntable rotates. Some turntables pause the rotation each time a photo is taken, ensuring a sharp image. This is suitable for shooting a clearer 360 degree rotating product video.

Apart from 360-degree photography, if you want shots that show every part of your hotel or venue in the most beautiful way our hotel / architecture shooting pageyou can examine.

For 360-degree product photo or 360-degree product video information and appointment: 0532 511 69 92 or contact us From WhatsApp you can write.

Reels Encourages Purchase of Footage

According to survey data, videos have a positive impact on online purchase decisions and create brand loyalty. Based on the survey :

• Tüketicilerin %73’ü bir ürünü veya hizmeti açıklayan videoları izledikten sonra satın almaya daha yatkın oluyor.
• Tüketicilerin %96’sı online satın alma kararları verirken video işletim sisteminden yararlanıyor.
• Tüketicilerin %71’i, şirketler tarafından oluşturulan video içeriğini izlemenin kendilerine marka hakkında olumlu bir izlenim verdiğini bildiriyor.