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Professional Photography and Promotional Video Production

Professional photography and promotional video production is a planned production process that transforms your products, spaces, and brand content into a visual language that is tailored to your sales channels, consistent, and instills confidence.

Since 2005, LUX Production has been producing product photography, promotional videos, architectural photography, e-commerce visuals, campaign production, and industrial documentation at our Istanbul studio and within our Berlin/Europe service area. For projects in cosmetics, jewelry, fashion, textiles, footwear, handbags, home textiles, interior design, food, industrial products, and architectural spaces, we establish distinct lighting, set, color, and delivery standards for each category.

Before the shoot, the product category, distribution channel, mood board, shot sequence, video format, and deliverables are finalized. When creating a visual plan for Amazon, Trendyol, Hepsiburada, Etsy, and online stores, platform requirements are also reviewed. The portfolio grid below showcases examples of our shoots across various industries and provides links to the relevant service pages.

Since 2005 21 years of industry experience 500+ customers Brands from more than 10 countries 386 Google reviews Sony Alpha Ambassador 2018–2026
A professional campaign photo featuring two models holding compacts against a beige floral background
Model-based cosmetics campaign: a professional photo shoot in which the product, model, color palette, and brand aesthetic are all carefully composed within a single frame.

The images on this page were selected from actual projects. The photos in the portfolio grid are drawn from product, campaign, fashion, industrial, home textiles, food, and location shoots produced by LUX Production across various sectors.

Our portfolio of professional photography and promotional video shoots

The following 9 categories feature a selection of photography and video projects produced by LUX Production across various industries. Each card links to the relevant service page; you can explore our services for cosmetics, jewelry, fashion, home textiles, marketplaces, food, industrial, and architectural photography separately.

Photos, videos, and white-background shots can be scheduled for the same production day.

3 parallel production lines Stylized photos · videos · white background A single visual language

For suitable projects, staged product photography, staged product videos, and white-background e-commerce shoots can be conducted simultaneously on the same day with two photographers and one videographer. This setup ensures that photos, videos, and catalog files are produced to the same color and lighting standards, particularly for e-commerce brands with a large number of products.

Filming Process

How do you plan a photo and video production?

Each project is first broken down based on the product, target platform, and delivery requirements. For an e-commerce brand, a white background, cutouts, product videos, and marketplace dimensions may be critical; in a campaign project, the model, art direction, set, styling, and short social media videos become more important.

Brief and shot list

The number of products, category, target market, platforms to be used, sample visual style, model/set requirements, video format, and delivery expectations are determined. When the products arrive at the studio, their surface, color, packaging, labels, number of parts, and type of shoot are checked.

Pickup and Delivery

White-background shots, stylized set shots, lifestyle shots with models, short product videos, and Reels content can all be included in the same production plan. The turnaround time is determined based on the number of products, the type of shoot, and the scope of retouching; for standard e-commerce shoots, the selection and delivery schedule is finalized at the start of the project.

The crew working during photo and video shoots at the LUX Production studio
The process of preparing products, models, lighting, and sets at the LUX Production studio.
Who are we?

A photography and video team that produces visual content for brands

LUX Production is a production company built on Burak Bulut Yıldırım’s commercial photography and video production practice, which he has been pursuing since 2005. We specialize in product photography, campaign production, model shoots, still life, e-commerce videos, architectural spaces, and industrial photography.

When product, model, set, lighting, color, and delivery files are planned within the same brief, the visuals work more consistently across the brand’s website, marketplace, catalog, trade shows, presentations, and social media.

Burak Bulut Yıldırım oversees lighting, framing, technical accuracy, and visual language. In product, brand, and campaign projects, Meryem Aydın Yıldırım contributes to the process by handling art direction, set design, product presentation, and visual cohesion. When necessary, photography, video, models, set design, and post-production are planned within the same production workflow.

Technical accuracy

Color, surface, packaging, glass, metal, fabric, skin tone, and file dimensions are checked by category.

Production discipline

The model, set, styling, lighting, video, social media format, and delivery files are all managed within a single brief.

Remote streaming

The process of shipping products from various cities in Turkey and from Europe, as well as product selection and delivery, can be managed remotely.

References

Some of the organizations and brands we work with

The brands listed below have been selected from the organizations and brands we have worked with over the years across various service categories. This list encompasses product photography, video production, corporate photography, training, events, and various other creative services.

Note: The list of brands was selected from projects involving product photography, video, corporate photography, training, events, and creative services conducted in various years.

Google Reviews

Our Customers' Experiences

From among the 386 Google reviews written for LUX Production / Burak Bulut Photography Studio, we selected those that best reflect their experience in product photography, video production, e-commerce visuals, and corporate production.

“We worked with this agency on photo and video shoots for our products, and we were very pleased with the results. Their professionalism and creativity really impressed us.”

Onur Özgül · Zoi Heat 5/5 Google review

“I was looking for a high-quality service for product photography. From our first contact to the very end, they made me feel that they were working with care and attention.”

Kaan Gökdemir 5/5 Google review

Our trusted partner for corporate photo and video shoots.

Kadir Kuğu · PIAPEX E-Commerce Consultant 5/5 Google review

“Thank you very much for the product and portrait photoshoots you did for our company. We look forward to working with you on future projects.”

Ersin Şahin 5/5 Google review

“They photographed the product images for our e-commerce company with great care, using professional, high-quality photographers. We didn’t even have to edit the photos.”

Recep Sermet · Colorndrive 5/5 Google review

“We were very pleased with our product photos and videos. Special thanks to Ceren, Meryem, and Süleyman—it was a pleasure working with you.”

Bengisu Deres · Physikit Berlin 5/5 Google review

All comments On Google you can examine.

Service Map

Quick link to the correct service page

This page serves as both a portfolio and a main landing page. If you’re not sure which type of shoot is right for you before requesting a quote, the service pages below will help you clarify your brief.

Let’s work together to determine the right photo and video content for your brand.

Please send us your product category, visual distribution channels, type of shoot, and any requirements for models, sets, or video, along with examples of the visual style you like. Let’s clarify the scope of the project—including photos, videos, Reels, white-background shots, decorated sets, and the campaign—in a single proposal.

Frequently Asked Questions

Frequently Asked Questions About Professional Photography and Promotional Video Production

This section clarifies the most commonly discussed aspects of pre-proposal planning, including the type of shoot, industry selection, product shipping, video, models, set, delivery, and pricing logic.

What services are included in professional photo and video shoots?

Professional photography and video production may include product photography, white-background and cutout shots, staged still life, lifestyle shots with models, campaign visuals, product promotional videos, Reels, industrial photography, architectural space photography, and corporate content creation. The scope is determined based on the product category and the intended platform.

In which industries do you do photography and videography?

Cosmetics, personal care, jewelry, fashion, textiles, shoes, handbags, leather goods, home textiles, decor, home goods, food, dietary supplements, industrial products, factories, hotels, restaurants, showrooms, and architectural spaces.

How are the categories on the portfolio page organized?

The categories are organized according to the most common service groups in LUX Production’s commercial photography practice: cosmetics, jewelry, fashion, home textiles, marketplace, food, industrial, and architectural photography. Since each category has different requirements regarding lighting, set, models, surfaces, colors, and delivery, each is linked to a separate service page.

Can photos and videos be taken on the same day of production?

Yes, for suitable projects, photography and video can be scheduled for the same production day. If the number of products, the number of sets, the need for models, and the delivery formats are clarified in advance, product photography, product videos, white-background shoots, and social media formats can all be produced within the same visual style.

Can we ship the products via courier?

Yes. Products can be shipped to the Istanbul studio; for products coming from Europe, the Berlin/Europe service route can also be arranged. Before shipping, the product list, quantity, variations, fragility, packaging, delivery method, and the return/return shipping process after the shoot must be clarified.

What factors determine the price of a shoot?

Quotes are prepared based on the scope of the project, the number of products, the type of shoot, model and set requirements, the scope of the video, the location, the number of shooting days, and post-production details. White-background e-commerce shoots are not priced the same way as model-based campaign and video productions.

Can modeling, set design, and styling be included?

Yes. For product photography featuring models, campaign production, and projects in the fields of cosmetics, fashion, home textiles, jewelry, and home decor, the scope of the shoot may include models, set design, styling, prop selection, art direction, and a plan for visual consistency.

Do you create custom visual designs for Amazon, Trendyol, Etsy, or a website?

Yes. For marketplace images, the main image, white background, product details, dimensions, usage instructions, comparison images, and video requirements are planned separately. For the website and social media, wider, more stylized, model-based, or campaign-focused images can be added.

How do you plan the delivery time?

The delivery timeline is planned based on the number of products, the type of shoot, and the scope of retouching; for standard e-commerce shoots, the selection and delivery schedule is finalized at the start of the project. For projects involving video, models, locations, and multiple sets, the editing and revision process is scheduled separately.

Is this a portfolio page or a services page?

This page serves as the main portfolio and navigation page. It showcases examples of the photography and video work we’ve produced across various industries; it also provides links to our service pages for cosmetics, jewelry, fashion, home textiles, food, industrial, architectural, and product photography and video.

Brief

What should you submit for the proposal?

Information on the product category, number of products, visual style, platforms to be used, photo/video requirements, model, set, location, and delivery format provides a sufficient starting point for a quote.

Election

Which page should you start with?

If you have a specific industry in mind, start with the relevant category card. If the scope is complex, the product shoot homepage or the WhatsApp brief workflow would be a better place to start.

Timeliness

Page update

The page content was last updated in July 2026. Images and category links have been organized according to the current portfolio structure.

Let's work together to clarify the scope of the photo and video shoot.

Please send us your brand’s product line, the platforms to be used, a sample visual style, and your delivery expectations. Let’s plan the scope of photography, video, Reels, white-background shots, decorated sets, models, and post-production all within a single proposal.