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What are the E-Commerce Photo Features in the UK?

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To best showcase your products in online sales, we have shared the dimensions and specifications for e-commerce photography in the UK because online shopping is very important, but what customers don't have in this case is to touch and feel the product before they buy it. Therefore, they rely heavily on product photos before buying the products. This means that product photos directly influence the buying behavior of customers. To put it simply, as online sellers for commerce in the UK, it is very important to show your products in the best light with high-quality photos. Here are the dimensions and specifications for e-commerce photography in the UK...

1. Amazon

Photo of e-commerce in the UK

Amazon, the most important e-commerce site established in the US, is an American multinational technology company focusing on digital streaming and artificial intelligence. With such a large site, it is important that your photos are of good quality and the right size. Here's what you need to know about e-commerce photography in the UK:

  • Color Photo: The product photo should be in color, not black and white.
  • Compliance with Product Title: The photo must match the product title.
  • Product Demonstration: The photo should clearly show the product to be sold.
  • Product Area: Ürün, fotoğraf karesinin en az %85’ini kaplamalıdır.
  • Frontal View: The photograph must show a frontal view of the product.
  • Magnification Feature: The longest side of the photo must be 1600 pixels or larger. This allows the product to be zoomed in when hovering over the photo in online shopping.
  • Model Photo: If a model is featured in the main image, the model's posture should be upright, not sitting, kneeling or in any other seated position. This rule does not apply to assistive technologies such as prosthetic technologies.
  • Photo File Name: The file names of photos uploaded to Amazon should be as follows:
    • Product identification information (ASIN, ISBN-13, EAN, JAN, UPC).
    • The file name must not contain characters such as hyphens (-) or underscores (_). These characters may prevent the file from loading.
    • A 4-character variant code can be added for photos. This code indicates the type of photo.
  • File Extension: The file extension of the photo must be .jpg or .jpeg. The type of photo cannot be changed (for example, an indoor photo cannot be converted to TIFF format).
  • Amazon Logo and Trademarks: Amazon branding, badges or similar icons such as Amazon, Alexa, Prime, Amazon Smile designs, "Amazon's Choice", "Works with Amazon Alexa", etc. should not be used in product photos.

As an example, below we have shared a video we shot for Amazon. If you want to see more of our videos Our Youtube channel you can examine.

2. Ebay

Photos of e-commerce in the UK

Founded in the US, eBay is a popular e-commerce platform in the UK, as it is around the world. Related to Ebay for a photo of e-commerce in the UK:

  • General Requirements:

    • You must add at least 1 photo for each listing. You can add a maximum of 12 photos.
    • Stock photos can only be used for new or unused products. Using more than one stock photo can be misleading.
    •  Photos with watermarks should not be watermarked. eBay displays photos with watermarks lower in search results.
    •  By showing your product from different angles, you can inspire more trust and interest.
    • Product photos should use a plain and plain background.
    • For used products, you should use a real photo of the product instead of a stock photo.
    • The right lighting should reflect the true appearance of the product.

    Technical Requirements:

    • Minimum Size: 500 x 500 pixels
    • Maximum Size: 9000 x 9000 pixels
    • Maximum File Size: 12 MB
    • Supported Formats: PNG, JPEG, TIFF, BMP, GIF
    • Photo Quality: JPEG quality scale must be 90 and above.

    Other Tips:

    • Your main listing photo should look professional. This can increase click-through rates.
    • Photographs should be free of text, borders or logos.

3. Etsy

e-commerce photo in the UK

Etsy, founded in the United States in 2005, Etsy is a worldwide online marketplace where people come together to sell and buy products. Etsy's criteria for an e-commerce photo in the UK: 

  • General Requirements

    • File Type: JPG, PNG, GIF (animated GIF and transparent PNG are not accepted).
    • Color Mode: sRGB (Etsy automatically converts all files to this format, so set it in advance).
    • File Size: Maximum 1 MB (to increase upload speed).
    • Resolution: 72 PPI
    • Size: The shortest side must be at least 2000 pixels.

    Product Listing Photos

    • Minimum Size: Width at least 1000 pixels (for a clear zoom image).
    • Recommended Size: 3000 x 2250 pixels.
    • Number of Images: Maximum 10, minimum 5 recommended.
    • Aspect Ratio: 4:3 recommended.
    • Routing: Landscape or square for the first image (prefer the same orientation for all images).

    Important Tips

    • The First Photo Matters: The first photo that will appear in search results should highlight the best feature of the product.
    • Upgrade Quality for Zoom: Photos must be at least 1000 pixels wide, which ensures clarity when zoomed in.
    • Ensure Consistency: Using the same size and orientation for all listing photos improves the shopping experience.
    • Beware of cropped thumbnails: Choose a horizontal or square image to appear properly in product search results.

4. Folksy

Photo of e-commerce in the UK

Folksy is a British brand that has made a name for itself outside the UK. E-commerce photo criteria in the UK for uploading photos to Folksy:

  • Images can be in square, horizontal or vertical format. Images must be at least 642 pixels wide. Images should be saved as jpg or png files.
  • You can add up to 5 images per listing. Folksy Plus sellers can add up to 10 images to each listing.
  • Keep file sizes under 2.5MB wherever possible, otherwise you may find that they are slow to upload. Images over 5MB will not be uploaded.
  • It is recommended that your product images are of the highest quality.
  • Include a cropped photo of the entire product, taken on a white background.
  • Use a lifestyle photo (showing an environment where the product is used) as the first or main image.
  • Images with white backgrounds can be placed after the main image.
  • Save your images in .jpg format.
  • The visual resolution should be 300 DPI.
  • Images must be at least 1181 pixels (or 10 cm x 10 cm) in size.
  • The file size of the images must be over 1 MB (images over 5 MB may not be uploaded).
  • Images that comply with these requirements can make your products stand out in the press.

In addition to your product photos, having industrial shots showing the production process of your products also earns the trust of your customers. This kind of shots, Industrial & Automotive & Industry You can review it on our page.

You may also prefer to leave your photos to be taken for e-commerce sites in more confident hands. If you want an e-commerce photo in the UK, LUX Photography Video Production, with 17 years of experience, makes professional photo shoots so that you can better promote your products. Contact us for detailed information and to make an appointment. bilgi@luxproduksiyon.com You can reach us via e-mail. At your service around the clock Whatsapp Line you can contact us directly.

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